While this message is indeed a request to preorder our new book, as Planet Money, we’re also diving into why preorders hold such significance. In fact, we’re documenting the entire journey of creating this book and are excited to share some early insights with you.
Here’s the headline: our latest release, Planet Money: A Guide to the Economic Forces That Shape Your Life, is now available for preorder. Secure your copy today and receive an exclusive bonus gift.
Preordering plays a crucial role in supporting authors. When you preorder, it sends a strong signal to booksellers, influencing decisions about which titles earn prime placement in store windows, feature prominently on websites, or receive larger stock orders. Retailers aim to highlight books that resonate with their customers, and robust preorder numbers often predict a title’s success.
Moreover, all preorders count toward first-day sales, boosting the chances of debuting on bestseller lists. This initial momentum can lead to increased visibility and further sales-a positive feedback loop that benefits the book’s reach and impact.
These are just a few of the valuable lessons we’ve gathered throughout the extensive process of bringing our first book to life. We’ll continue sharing behind-the-scenes stories and updates as we approach the spring publication date.
What to Expect Inside the Planet Money Book
This book offers fresh narratives exploring the economic forces shaping everyday life-from careers and personal finance to relationships, food, and even travel, including a global tour of remarkable public goods. We also revisit some of our most memorable episodes and characters, providing updates that many listeners have eagerly awaited.
We’ve aimed to make this physical book a unique experience, featuring vibrant, sometimes quirky full-color illustrations and hand-crafted graphics. Hidden within are postcards and a heartfelt letter, but at its core, it’s a collection of compelling stories about individuals facing meaningful choices, revealing the economic principles that influence us all.
Authored by Alex Mayyasi-whose writing has inspired some of our most popular episodes-the book also includes contributions from numerous co-hosts. We’re incredibly proud of the final product, confident it will captivate and entertain you, while empowering you to approach important decisions with greater confidence and a thoughtful, evidence-based mindset.
And there’s more: preordering comes with special perks!
Everyone who preorders will receive a poster inspired by our “Laws of the Office” episode, featured inside the book. Plus, if you’re not already a Planet Money+ subscriber, you’ll get a complimentary one-month membership. (For current supporters, thank you! We’ll be reaching out with exclusive offers regardless of how you purchase the book.)
We appreciate your support and enthusiasm-thank you for preordering today.
Find more details and place your preorder at: PlanetMoneyBook.com
With gratitude from the entire Planet Money and Indicator teams!
