“I began my career in sales and marketing at an e-commerce company. It was supposed to be a secure path-steady job, comfortable lifestyle. But I craved something greater, so I left it all behind and rewrote my narrative.” – Timini Egbuson, Swift Diaries
Timini Egbuson is a celebrated actor, producer, and filmmaker whose fearless spirit and constant reinvention have earned him a spot as one of Martell’s Swift Ones.
True to its title, Martell’s Swift Diaries offers an intimate glimpse into Timini’s personal journey. The debut episode shares candid moments and heartfelt stories that illuminate the path he took to rise as a Nollywood star.
Contrary to popular belief, Timini’s professional life didn’t start on a film set but rather in the corporate world of sales and marketing. This surprising backstory invites reflection on how he transitioned from a secure office role to the unpredictable realm of acting. The courage and determination behind this transformation are at the heart of the first episode of The Swift Diaries.
What Defines Timini as a Swift One?
In the opening episode, Timini shares that before Nollywood recognized him as an actor, he was known as Dakore’s younger brother, balancing a respectable sales and marketing role at an e-commerce firm while also assisting his sister as a part-time personal assistant. His career was stable and commendable-the kind that earns parental pride. He thrived in his position, skillfully attracting clients and managing marketing campaigns.
Yet, despite the security, Timini’s passion for acting was undeniable. He took a leap of faith, resigning without a fallback plan, choosing the uncertainty of his dream over the comfort of a steady paycheck.
“If you don’t embrace risk, you’re merely existing, not truly living. Where’s the excitement in that?” he muses in the episode.
This pivotal choice to abandon certainty in pursuit of his passion is what marks him as one of Martell’s Swift Ones-individuals bold enough to leave their comfort zones and forge new paths through reinvention. Timini perfectly embodies this ethos.
Establishing His Place in Nollywood
The journey following his courageous decision was far from easy. Timini openly discusses the numerous auditions, minor roles that felt like dead ends, and the sting of rejection. On top of that, whispers circulated that his opportunities were due to his sister’s fame rather than his own merit.
“What people don’t witness are the rejections and the nights I questioned if I had set myself up for failure.” – Timini Egbuson, Swift Diaries
Determined to prove his worth, Timini’s breakthrough came with his lead role as Dare in Elevator Baby. This performance silenced skeptics, earned him an AMVCA award, and showcased his undeniable talent and versatility.
He emerged as Timini Egbuson, a formidable talent in his own right.
Driven to expand his horizons, Timini has ventured into producing, creating films like the acclaimed romantic drama Reel Love, which captivated audiences and achieved box office success.
“Nollywood is still evolving, and so am I. I’ve only just begun to tell the stories I’m passionate about,” he shares.
This spirit of innovation and legacy-building defines what it means to be a Swift One, a role Timini embraces wholeheartedly.
The Broader Message of Swift Diaries
Timini’s story is one chapter in Martell’s Swift Diaries, a series that also highlights trailblazers like Chef Eros, Young Jonn, and Tubo-each reshaping their fields through bold choices. This campaign celebrates Nigerians who don’t simply follow established paths but create new ones.
Swift Diaries reminds us that true legacy is earned through courageous decisions, one bold step at a time.
Catch Timini’s episode exclusively on Martell Nigeria’s official YouTube channel and tune in on MTV Base and BET on October 23rd, 2025. Follow the journey on social media @MartellNigeria and join the conversation with the hashtags
#MartellSwiftOnes and #BeTheStandoutSwift.
About Martell
Established in 1715 by Jean Martell, Maison Martell stands as one of the oldest and most swift-ones-by-martell/” title=”Martell Unveils The … Ones: A Bold New Chapter Begins”>prestigious cognac houses worldwide. Its rich heritage is founded on boldness, expert craftsmanship, and a profound respect for cultural connections. Since 2012, Martell has been a key player in Nigeria’s premium spirits market through Pernod Ricard Nigeria, delivering exceptional experiences in Lagos, Abuja, and Port Harcourt.
About Pernod Ricard Nigeria
Pernod Ricard Nigeria, the local branch of the global wine and spirits leader Pernod Ricard, has been active since 2012. The company boasts a diverse portfolio of premium brands, including Jameson Irish Whiskey, Martell Cognac, and Absolut Vodka. Guided by the philosophy of “Convivialité,” Pernod Ricard Nigeria is dedicated to fostering genuine connections, promoting responsible drinking, and advancing sustainability.
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