Uncover Introduces The U Collective: A Rewarding Way to Shop, Save & Connect

Discover The U Collective by Uncover: Your Ultimate Way to Shop, Save, and Connect!


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Uncover, a leading Pan-African skincare brand focused on melanin-rich complexions, proudly unveils The U Collective-an innovative membership initiative crafted to honor self-assurance, reward dedication, and deepen the bond among women within the Uncover family.

More than just a rewards program, The U Collective offers a thoughtfully designed environment where every purchase gains added value, every gift feels more meaningful, and every participant grows closer to the Uncover ethos. For a one-time enrollment fee starting at ₦14,999, members enjoy a 15% discount on all orders, receive exclusive welcome and birthday surprises, benefit from prioritized customer care, and gain early access to upcoming product releases.

Purchases accumulate Melanin Miles, Uncover’s proprietary loyalty currency, which can be exchanged for price reductions or distinctive lifestyle rewards such as branded apparel, wellness experiences, and exclusive beauty workshops. Annual subscribers receive even more perks, including festive gifts and VIP invitations, underscoring Uncover’s philosophy that skincare transcends mere products-it’s a holistic experience.

Members are treated to personalized birthday packages featuring custom tote bags, handwritten notes, and celebratory details, alongside immersive “Radiance Sessions” led by skincare experts. This program fosters a community that embraces and uplifts the beauty and stories of melanin-rich skin.

“Our clientele sought more than just skincare solutions; they desired recognition, encouragement, and celebration,” shared Sneha Mehta, co-founder and CEO of Uncover. “The U Collective transforms every purchase into a rewarding experience and invites members to be part of a larger movement.”

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Jade Oyateru, co-founder and COO, emphasized, “This initiative is beyond benefits. It’s about building a sanctuary for women who want skincare to be effective, enjoyable, and empowering. Here, shopping evolves into self-care, and loyalty blossoms into genuine connection.”

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The rollout of The U Collective is accompanied by dynamic initiatives such as influencer unboxings, community gatherings, and targeted local campaigns. Early adopters will be featured prominently, transforming the membership into a vibrant movement rather than just a program.

Women across Kenya, Nigeria, and beyond are invited to join The U Collective and begin enjoying exclusive benefits with every purchase by signing up here.

About Uncover:

Uncover is redefining skincare for melanated skin by merging cutting-edge global skincare science and K-Beauty innovations with formulations specifically developed by and for women of colour. Each product undergoes rigorous testing on African skin and dermatologist evaluations, ensuring that your skin receives not just inclusion but tangible, effective results.


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